Illuminated signs can greatly boost a business’s visibility, especially in a busy city like Melbourne. Whether walking through the city streets at night or driving by, these glowing signs catch attention and leave a lasting impression. 

But if you’re considering investing in one, a major question is, “How much do they cost?” Understanding the cost of illuminated signs in Melbourne can help you plan your budget and decide the best approach for your business.

Factors That Influence the Cost of Illuminated Signs

The price of these signs can vary significantly depending on several factors. Here are some of the most significant ones to consider:

1. Size of the Sign

One of the biggest cost factors is the size of your sign. A small, simple sign for a shop window will naturally cost much less than a large, complex sign that needs to be seen from afar. Larger signs require more materials, lighting, and installation work, driving up the cost.

2. Type of Illumination

Not all signs are created equal. There are several types of lighting you can choose from, and each has its own price range:

LED Signs: These are the most popular and cost-effective option today. They use less energy and last longer, making them a more sustainable choice.

Neon Signs: Neon signs are known for their retro look and are still popular for some businesses. However, they tend to be more expensive to install and maintain.

Backlit Signs: Backlit signs use lights placed behind the sign to make the text and logo stand out. These can be more expensive due to the additional lighting elements required.

3. Materials Used

The materials you choose will also impact the cost. For instance, signs made of aluminum or acrylic are generally cheaper, while those made from stainless steel or glass tend to be more expensive. Signs with custom designs or those requiring special finishes can also increase the cost.

4. Design Complexity

A simple, straightforward design will be cheaper than one with intricate details or custom elements. If your business logo is complex or if you want the sign to have 3D effects, expect to pay more for design and manufacturing.

5. Installation Fees

Don’t forget about the installation costs. Depending on where the sign needs to be placed—whether it’s high up on a building or inside your shop—the installation fees can vary. Some companies include installation in their pricing, while others may charge separately.

Average Price Range for Illuminated Signs in Melbourne

While it’s difficult to pinpoint an exact price businesses invest in, here’s a rough estimate based on typical factors:

• Small LED signs (around 1 meter): $500 to $1,500
• Medium-sized signs (around 2-3 meters): $2,000 to $5,000
• Large outdoor signs (over 5 meters): $6,000 to $15,000 or more, depending on materials and design complexity

Custom neon signs or backlit signs tend to be on the higher end of this spectrum due to the added labor and materials required.

Conclusion

The cost of illuminated signs in Melbourne varies based on size, design, materials, and installation. While there are upfront costs, the visibility and brand recognition they provide can make them a valuable investment for businesses.

From small shops to large corporations, illuminated signs offer a powerful way to stand out in Melbourne’s busy landscape.